Mindblown: a blog about building brands.
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Aspirational Branding: 5 Powerful Ways to Connect with Emotions
Discover how Aspirational Branding can elevate your brand by connecting with your audience’s dreams and goals. Learn key strategies to build trust, consistency, and a strong brand identity.
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Festivertizing: 4 Festival Advertising Hacks!
Festivertizing, a combination of the words “festive” and “advertising,” is the purposeful use of seasonal themes and emotions to produce attractive marketing campaigns. By adopting the spirit of festivertizing, your business can stand out and shine, much like the festive decorations that illuminate our celebration.
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Ultimate Screen Time Tips: Boost Connection Without Overload
In today’s digital era, understanding and regulating screen time is critical. Excessive screen time can have negative consequences for both physical and mental health. It’s not simply about restricting hours; it’s about making conscious choices that improve our lives. Adopting healthy habits will help us navigate the digital world more effectively.
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Discounts Done Right: Effective Strategies for Various Brands
Discounts hold a special charm for many shoppers. They serve as a powerful tool to attract new customers, retain existing ones, and boost sales. However, not all brands benefit equally from providing discounts. We will look at different types of brands and how they may use discounts to their benefit.
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The Perfect Brand Launch: Timing, Strategy, and Impact.
A new brand launch is like throwing a big party, where careful planning, a distinct value proposition, a solid brand identity, being attuned to the market, knowing your audience, and preparing your product for success are important factors to consider.
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Solving Business Partnership Problems
Business partnerships, often the backbone of entrepreneurial success, can also be a source of significant challenges. This article delves into the intricacies of forming, maintaining, and even dissolving business partnerships, drawing on academic insights to provide practical advice for business professionals.
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Strategic Insights for Pharma Companies Launching New Divisions in India
The launch of new divisions is a strategic avenue, a decision that demands careful analysis and a deep understanding of market dynamics. In this blog, we delve into the intriguing world of the Indian Pharma market, specifically studying the top 40 Pharma companies, to unravel the impact of the multi-division strategy.
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Pharma Marketing Mastery: A Comprehensive 2024 Guide for Indian Marketers
As we step into the dynamic landscape of 2024, the winds of digital transformation are reshaping the pharmaceutical marketing terrain. Traditional methodologies are yielding ground to innovative, digital-first strategies that promise unparalleled efficacy in our ever-evolving industry.
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Zudio’s 5 core insights for success.
Zudio, the 500 million dollar fashion brand, has cracked the code to India’s fashion industry. Just a year ago, it was relatively unknown, but now it’s giving giants like West Side, Pantaloons, and Max a run for their money.
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